After a wild opening weekend of the NFL playoffs, the ticket market has shifted from “what-if” listings to a much clearer, matchup-driven picture. The San Francisco 49ers stunned Philadelphia to advance, the Buffalo Bills escaped Jacksonville in a back-and-forth thriller, and the New England Patriots rolled past the Chargers on a defense-first night in Foxborough—leaving just one Wild Card game left on the calendar: Texans at Steelers tonight. With the bracket narrowing, buyers are now looking at a smaller slate of games, which typically concentrates demand and makes pricing move faster as kickoff approaches.
In Ticket Club member listings as of Monday morning (Jan. 12), the headline is that most Divisional Round averages have softened compared to where they were before Wild Card weekend—suggesting some uncertainty premium has come off the board now that matchups are more defined. Chicago shows the largest pullback in average pricing for the Divisional Round, while Seattle remains essentially flat, reflecting strong baseline demand in that market. Denver is also down modestly, and New England’s Divisional listing sits lower than it did pre-weekend even with a strong Patriots win. Meanwhile, tonight’s Wild Card finale in Pittsburgh has moved up from its pre-weekend average, a classic “last game standing” effect as the postseason spotlight narrows. Below is a quick price-and-trend table for every remaining round, followed by a game-by-game breakdown focused on what fans can expect for get-in options, median pricing, and how each market has moved since before Wild Card weekend.
| Game | Date | Average Ticket Price (Monday morning) |
Last Week | Trend | Shop |
|---|---|---|---|---|---|
| AFC Wild Card: Houston Texans at Pittsburgh Steelers | Mon, Jan. 12 | $434 | $310 | +$124 | Shop |
| AFC Divisional: Buffalo Bills at Denver Broncos | Sat, Jan. 17 | $913 | $1,031 | -$118 | Shop |
| NFC Divisional: San Francisco 49ers at Seattle Seahawks | Sat, Jan. 17 | $1,068 | $1,073 | -$5 | Shop |
| NFC Divisional: LA Rams at Chicago Bears | Sun, Jan. 18 | $1,194 | $1,390 | -$196 | Shop |
| AFC Divisional: Steelers/Texans at New England Patriots | Sun, Jan. 18 | $730 | $818 | -$88 | Shop |
| AFC Championship at Denver Broncos * | Sun, Jan. 25 | $3,104 | $3,115 | -$11 | Shop |
| NFC Championship at Chicago Bears * | Sun, Jan. 25 | $2,350 | $2,242 | +$108 | Shop |
| AFC Championship at New England Patriots * | Sun, Jan. 25 | $1,977 | $1,814 | +$163 | Shop |
| AFC Championship at Pittsburgh Steelers * | Sun, Jan. 25 | $2,021 | $2,718 | -$697 | Shop |
| AFC Championship at Houston Texans * | Sun, Jan. 25 | $1,988 | $1,992 | -$4 | Shop |
| NFC Championship at Seattle Seahawks * | Sun, Jan. 25 | $2,163 | $2,168 | -$5 | Shop |
| NFC Championship at Los Angeles Rams * | Sun, Jan. 25 | $1,665 | $1,652 | +$13 | Shop |
| Super Bowl LX (Bad Bunny halftime show) | Sun, Feb. 8 | $11,468 | $11,611 | -$143 | Shop |
Wild Card Finale: Houston Texans at Pittsburgh Steelers (Mon, Jan. 12)
Tonight’s Wild Card closer is the last piece of the bracket still unresolved, and the market is treating it that way. The average Ticket Club member listing price is $434, up $124 from before Wild Card weekend. That’s a common pattern when a single game becomes the focal point—especially with the winner heading straight into a Divisional matchup in Foxborough next weekend.
For buyers looking for the most affordable entry, the current get-in price is $208 (upper level). The median price is $402, which is a useful “what most fans actually pay” benchmark if you’re comparing options across the weekend. By stadium level, minimum pricing starts at $208+ in the upper level and $268+ in the lower level, with club tiers ranging from $358+ (Club East) to $481+ (Club North Lounge). Field-level inventory begins at $640+. If you’re shopping this one, the most consumer-friendly strategy is usually deciding early whether you want “in the building” value (upper/lower) or a club experience—because the gap between levels is meaningful, and inventory can thin quickly as kickoff approaches.
AFC Divisional: Buffalo Bills at Denver Broncos (Sat, Jan. 17)
Buffalo advanced after a dramatic win in Jacksonville, and Denver’s Divisional market is one of the more approachable of the four remaining Divisional games on a get-in basis. The current average listing is $913, down $118 from before Wild Card weekend—suggesting the market has eased a bit now that the matchup is real and the “placeholder” premium has softened.
The current get-in price is $467 (upper end zone), and the median is $750. In the upper bowl, minimums run from $467+ (upper end zone) to $489+ (upper corner) and $502+ (upper sideline). Mid-tier inventory is visible with plaza end zone at $528+, while premium tiers rise quickly: club $714+, field end zone $710+, and field sideline $855+. For value-minded buyers, this is a market where upper-bowl entry is still comparatively reasonable for a Divisional game, while the sideline/club premium is pronounced if you want a more “best seats in the house” experience.
NFC Divisional: San Francisco 49ers at Seattle Seahawks (Sat, Jan. 17)
Seattle’s ticket market held steady after the Wild Card results, and that stability matches the storyline: the 49ers’ upset of Philadelphia set up a high-demand Divisional matchup, and Seattle inventory is pricing with confidence. The current average is $1,068, essentially unchanged from before the weekend (down just $5).
Even the entry point reflects that strength: the get-in price is $556 and the median is $932. By level, minimums begin at $556+ in the upper 300 level, with lower 300 level at $712+. From there, it steps up into the lower bowl: 100 level upper $746+, 100 level lower $819+, and 200 level $820+. The true premium jumps are at the top end: field $2,913+ and a high-end 300 level charter $1,577+. For fans comparing Divisional options, this is the clearest “demand is real across the building” market: even upper-level pricing is firmly in playoff-premium territory, and the median suggests strong depth beyond just a handful of expensive listings.
NFC Divisional: LA Rams at Chicago Bears (Sun, Jan. 18)
Chicago remains a premium postseason market, but this is also the Divisional game showing the biggest softening in average price since before Wild Card weekend. The current average sits at $1,194, down $196 from the pre-weekend snapshot. That drop doesn’t make it “cheap,” but it does indicate that as the bracket clarified, the market came down from an earlier peak.
The current get-in price is $546 and the median is $984. Minimums by level are straightforward: upper $546+, 200 level $711+, lower $817+, and club $936+. The takeaway for buyers is that Chicago has a strong floor (upper-level entry is still mid-$500s), while the median sitting near $1,000 points to heavy demand for lower and club inventory. If you’re shopping for value, the best leverage is usually deciding whether upper level or 200 level meets your needs—because the step-up to lower and club is meaningful, and those inventory types tend to tighten fastest as kickoff nears.
AFC Divisional: Steelers/Texans at New England Patriots (Sun, Jan. 18)
This game is still contingent on tonight’s Wild Card result, but the market for a Divisional game in Foxborough is already one of the most buyer-friendly entry points among the four remaining Divisional contests. The current average listing is $730, down $88 from before Wild Card weekend. That’s a helpful reminder that not every “next round” market spikes immediately—especially when the opponent is still to be determined.
On the seating map, the current get-in price is $307 (upper level) and the median is $503, making this the lowest get-in you’ve seen across the Divisional slate so far. Minimums by level begin at $307+ in the upper bowl, with mezzanine $443+ and lower $474+. Premium inventory climbs from there: Optum Field Lounge $589+, while true club inventory shows a steep premium at $1,715+. For consumers, this is a classic “choose your experience” market: standard seating is comparatively accessible for a Divisional game, but the jump for club-level inventory is significant.
Quick look ahead: Championship Round and Super Bowl pricing
At this stage, the Championship Round and Super Bowl markets are more of a temperature check than a fully active buying window. Most Conference Championship averages are relatively stable from the pre-weekend snapshot, with modest movement in a few markets (Chicago and New England slightly up; Denver essentially flat; Seattle nearly unchanged). One notable swing is the potential AFC Championship at Pittsburgh, which shows a sharp pullback from the earlier snapshot—an example of how scenario listings can reprice quickly as the bracket narrows. The Super Bowl LX market remains firmly in five-figure territory on average and dipped slightly in the latest snapshot, which is typical for a market that often waits for clearer finalists before making its next major move.
Prices reflect the average price for tickets to these events for Ticket Club members. Ticket prices are subject to change. Click through to any event page above to view current prices and availability.